People have been asking me some questions about writing blog posts. One of the biggest questions is what should I write about. Your readers are following you because your particular point of view on a particular subject appeals to them. That blog focus is what your readers care about most. BUT your readers are your most important goal. Write for them.
Can I write random posts?
One blog I read is seemingly random, but it’s mostly entertainment based. He is involved in community productions, theater, music, dance etc… he talks about the dancing and singing shows he watches. This gives him pretty broad room. While he discusses his life, his writing style is entertaining, and engaging. He mentions readers by name, and involves them with the various contests that he runs.
Should I include personal stuff?
On the flip side, if your WordPress is business, unless you are a robot, you’ve got a life. Making a reference to your life gives your blog a personal feel. (If you have children, many blog writers use code names for their children rather than real names.)
When you write a post about your life weave in the blog focus, lessons learned related to the focus, humor, or combine all of the above. This involves the reader and keeps the blog focus.
